Google Ads, Meta lead ads, landing pages that convert, CRM integration and WhatsApp follow-up — run as one system. We optimise for leads your sales team can actually close, not for form fills that look good in a report.
Attract, capture, qualify, follow up. One connected system.
We’ll review your campaigns, landing pages and lead follow-up, then show you the three changes most likely to lower your cost per qualified lead. Whether or not you decide to work with us.
We’ll map the right channel mix for your category, give you a realistic budget and an expected cost per lead, and show you what tracking and follow-up needs to exist before day one. No ad account required.
Two very different problems. Two very different first 30 days. Pick the one that sounds like you.
You get the findings whether or not you hire us.
A plan mapped before you spend a rupee.
You have a lead quality problem. Most campaigns are optimised for the cheapest form fill, so the platform learns to find people who fill in forms — not people who buy.
Then the lead sits unqualified in an inbox while a competitor calls first. Volume was never the constraint.
Different industries, one discipline — optimise for the leads that close, then scale those.
Real Estate12K+Monthly Plot EnquiriesRed Hills Group500–1,000 site visits a month across eight projects, running since 2021.Read the case study
Luxury & Automobile4+Years, Still RunningFine ListingsBuy-side and sell-side funnels across exotic cars and South Delhi villas.Read the case studyBeauty & Wellness10Qualified CallsPamper At HomeLocal SEO, WhatsApp and paid working together at a 7.5X average return.Case study coming soonEight moving parts sit between an ad click and a sale. We run all of them, against one number: cost per qualified lead.
High-quality leads from Facebook and Instagram, built on audience research rather than a boosted post.
Capture buyers already searching for what you sell — Search, Performance Max and call campaigns.
Conversion-focused pages that turn clicks into qualified leads — tested, not guessed at.
Every lead scored, assigned and followed up automatically, so none goes cold while someone is busy.
Leads from several channels at once, which lowers acquisition cost when one platform gets expensive.
Every lead tracked to source, so cost per lead trends down month over month instead of drifting up.
Five steps from a first conversation to a pipeline your sales team trusts. Nothing goes live until the step underneath it works.
We learn your offer, margins and sales process, then map who to target and what to promise.
Lead capture pages built and tested, so paid traffic lands somewhere designed to convert.
Google and Meta campaigns go live with tracking verified against real enquiries.
CRM routing, WhatsApp follow-up and AI scoring so leads are engaged and sorted automatically.
Budget moves to whatever produces qualified leads, reviewed against closed revenue.
Average account ROAS
Leads Generated
Ad Spend Managed
Years Running Ads
The platforms we buy on, the tools we measure with, the CRM your leads land in and the channels we follow up through — wired into one reporting layer, so nothing gets optimised in isolation.
Meta AdsGoogle AdsGA4Tag ManagerHubSpotLinkedIn AdsYouTube AdsMeta PixelLooker StudioMaken8nAiSensyInteraktWhatsAppMailchimpChatGPTClaudeGeminiMicrosoft ClarityHotjarDifferent buying cycles, one operating model: buy on intent, qualify fast, follow up before the lead goes cold.
More leads is the easy part. These are the reasons businesses hand us the whole journey from click to closed deal.
We optimise towards the leads your sales team accepts, not the cheapest form fill the platform can find.
Wasted spend cut at the query, audience and landing page level before budgets go up.
We build and test the page the ad points at, because that is where most lead budgets actually leak.
Leads land in Zoho, HubSpot, GoHighLevel or your own system, routed to the right person automatically.
Auto replies and qualifying questions engage a lead in seconds, while intent is still high.
Lead scoring and intent detection so your team calls the enquiries most likely to close first.
Cost per lead, lead quality and funnel reporting built on your own accounts, auditable any time.
Weekly reviews against closed revenue, not monthly slides against clicks.
We are one of the few lead generation agencies in India that publishes its pricing. Flat retainer, a percentage of ad spend, or a bonus on the results themselves — because we fix the measurement layer first, we can price on outcomes where most agencies can only price on effort.
From ₹30,000/month
Best for businesses wanting continuous leads & optimisation
Custom CPLyou pay per quality lead
Best for businesses that prefer paying only for qualified leads
Customscoped to scale & locations
Best for enterprises running high volume across multiple cities
On the monthly management model, advertising spend is billed separately and paid directly by you. On the Pay Per Qualified Lead model, Avikosh manages the advertising budget and the optimisation — you pay only for the agreed number of qualified leads at the agreed CPL, with no separate ad spend billing.
Take the free lead generation audit. We go through your tracking setup, monthly spend and campaign structure with you, then tell you which model actually makes sense — no deck, no obligation.
Straight answers on cost, lead quality, CRM and timelines — including the things we will not promise.
Lead generation services are the work of getting qualified enquiries into your sales pipeline — running the ads, building the pages that capture the enquiry, routing it into a CRM, and following up fast enough that the buyer is still interested.
The distinction that matters is qualified. Anyone can produce cheap form fills. The job is producing enquiries your sales team can actually close.
We buy attention on Google and Meta, send it to a page built to convert, capture the enquiry, score it, route it to the right person and automate the first follow-up.
Then we measure cost per qualified lead rather than cost per form fill, and move budget towards whatever is producing revenue.
Our retainer starts at ₹30,000 per month. Above roughly ₹3 lakh of monthly ad spend a percentage model usually works out better — 10% of spend or ₹30,000, whichever is higher.
The management fee is separate from your ad budget. That budget goes to Google and Meta, not to us.
There is no universal number. A good CPL depends on your average deal value, close rate and margin. A ₹300 lead is expensive if nothing closes, and a ₹3,000 lead is cheap if one in five becomes a customer.
We work backwards from what a customer is worth to you, then set the CPL target from there. Any agency quoting a CPL benchmark before knowing your economics is guessing.
It depends on whether demand already exists. If people actively search for what you sell, Google Search captures intent that is already there. If they do not, Meta creates the demand instead.
Most accounts we run use both, weighted towards whichever produces the lower cost per qualified lead that month.
Three layers. Campaign level, by optimising towards the leads that convert rather than all leads. Form level, with qualifying questions that filter out people who were never going to buy. Then post-submission, using scoring and WhatsApp questions before the lead reaches your sales team.
Yes, and we would rather not run campaigns without one. The page decides whether a click becomes an enquiry, so sending paid traffic to a generic homepage wastes most of the budget.
We build, test and iterate the page as part of the engagement, not as a separate project.
Yes. Zoho, HubSpot, GoHighLevel and most custom systems. Leads flow in automatically with the source attached, and get routed by location, product or team.
If you do not have a CRM yet, we will tell you honestly whether you need one or whether a simpler setup is enough for now.
Yes. Auto replies, qualifying questions, appointment booking and reminder sequences.
Speed matters more than most people expect. A lead answered in two minutes converts far better than the same lead answered in two hours, and automation is what makes that consistent.
Usually within the first two weeks of launch, though the first leads are rarely the cheapest. Expect a reliable read on cost per qualified lead at 30 to 60 days, once the platforms have enough conversion data to learn from.
Week 1 is discovery, weeks 1 to 3 are strategy and landing pages, launch is week 3 to 4. From month 2 we scale what is closing.
Real estate, healthcare, education, automotive, finance and home services are where we have run the most volume. Real estate in particular — we have been running plot enquiry campaigns since 2021.
The model transfers to most considered purchases where a human closes the sale.
Because we run the whole journey rather than just the ads. Campaigns, landing pages, tracking, CRM routing, WhatsApp follow-up and qualification are handled by one team, so nothing falls between vendors.
We also publish our pricing, work month to month after a three-month minimum, and will tell you when paid leads are the wrong answer for your business.
Ask it on WhatsApp, or book the free lead generation audit and ask it there. Either way you get a plain answer from someone who runs accounts, not a sales script.
